Stakeholder Opportunity Analysis Method

#UserCenteredDesignMethods #Methods

In addition to the 4 methods that served as the base for the Bicycle User Experience concept, this blog will be translating more human centered design methods to the context of street design for everyday biking. These blog posts are initial explorations.

The fifteenth new method we'll explore is Stakeholder Opportunity Analysis.

There are many things that can be done to make a place more pleasant, easy and convenient to ride a bike, but what is realistic to implement given the conditions of a specific context? What do different stakeholders want, need, or have to offer that will be key in getting a street design implemented? Stakeholder Opportunity Analysis connects the goals, needs, and strengths of relevant stakeholders to create a practical street design that takes the local context into account.

What: Identification and analysis of relevant stakeholders’ goals, needs, and strengths.

Why: Consider which stakeholders to involve more, and which to inform more. Aim for a street design that is at the intersection of 'the ideal' and of 'the reality of the existing situation'; one that will be well-received by the community: both practical and effective.

End Goal: Street designs that are tailored to local contexts, and satisfied stakeholders.

(This method was inspired by the traditional design methods of Stakeholder Mapping and Analysis.)

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Want to learn about more people-centered methods? Enroll in our User Centered Design Methods Training or our online course User Experience for Inclusive Cycling in Cities.